McDaniel Lambert, Inc
International Environmental Strategy and Media Program
Major Energy Resources Company
Occupational medical physician and toxicologist developed a communication strategy and media program to answer questions raised in the press about the safety of fish around oil platforms in the Gulf of Thailand. Consultants trained and advised upper management and frontline personnel in working with the press and public. The media strategy included an editorial board presentation to The Bangkok Post as well as press tours of the platforms. They also designed and oversaw health and ecological risk assessments designed to determine the potential for human health effects from mercury in the Gulf and assisted with the scientific presentation of the study results. The program resulted in improved relationships with Thai oversight agencies and provided positive media coverage for the company.